Becky Martin

Hi.

In high school, my dream job was to conduct a never-ending book club, where people read words on a page, felt something move within them, and then got to talk about it with other word nerds. (I also wrote poetry and did intricate cross stitch. I was like 15 going on 65.)

That dream took a different shape. Now, I'm the one writing the words and outlining the stories. And instead of 10 people talking about it over cups of tea, hundreds of people are talking about it online or clicking "buy now." Words are magic.

I write and strategize to help people solve their problems. How? By using (buying!) solutions created by small businesses. Every day, I get to help peoples' lives become better and help businesses grow.

It's not easy to run a successful business. I know because it's been a long time since I've been an employee. I love being an owner. But successful ownership is not for the timid or undisciplined.

Marketing is one of those spots where owners get burned, either by someone they hired or by trying to do it themselves. It's so easy to waste good money on bad marketing.

Good news: I built my business to write words, buy ads, and build websites (and a bunch of other marketing-y things). Every small business deserves a winning marketing strategy.

I, and the team here at Guide MKTG, use a proven framework that gives leaders more confidence, more time, and more leads. When marketing is expertly guided, your business is free to grow and you can focus on what you're good at.

My English degree didn't get me a perpetual book club, but it does give me a unique way to use words to create action. When I'm not working, I'm with my family, my husband (who is truly my best friend) and our two teenagers. We live on an inland lake in West Michigan, a property that's been in my family since 1960.

I'm always looking for the perfect blend of stability and novelty. That's usually achieved through travel and cooking, which are perfect ways to punctuate a quiet, meaningful life.

If you want to talk about your marketing (or the latest book you read), schedule a call. I'd love to learn more about what action you want your customers to take. Chances are good we can use words to get them to act.

Talk soon,