Explore our process and services
No fluff, no jargon. Just real results.
Get a clear marketing plan and results you can count on.
Stop Wasting Good Money on Bad Marketing
Random tactics don’t work. You want a custom strategy to cut through the noise. The process should be simple. Marketing should drive real results. Our customers deserve crystal clear process and pricing. That’s why our 3-phase approach cuts the confusion so you can make better and faster decisions.
Do you ever feel…
- •You are falling behind the competition
- •The old scattershot approach is wasting time and money
- •Random tactics rarely hit the mark
- •Marketing leaves you exhausted
- •You are confused about what to do next
Our process is simple (and it works)
You don’t need “more marketing.” You need a process that gets results.
Marketing Action Plan
We start by creating a clear, strategic marketing plan that addresses your specific business needs. Less random tactics, more laser focus.
This plan lays out a clear path to achieve your goals. We help identify your unique needs and cut the BS to target the exact actions you should focus on to reach your audience and drive real results.
Investment
Starting at $5,500
Billing
One-time, up-front investment
Timeline
4 weeks
Relationship
Project-based
Pricing Factors
- •The size of your team involved
- •The typical sales cycle
- •The number of services you provide
- •The number of customer types you want to attract
- •How hard you are to work with ;)
Build the Foundation
Next, we create the core elements that lay the groundwork for long-term success. You need a solid foundation to get serious results.
This phase focuses on the essentials. We are certified StoryBrand Guides which means we always start with a clear, compelling brand message.
What we deliver
- •A cohesive company message and core story
- •Website updates or a complete overhaul
Investment
$15,000–$30,000
Billing
Set up front and evenly divided across 3 months
Timeline
3 months
Relationship
Project-based
Pricing Factors
- •The need for a visual brand identity or refresh (e.g., logo)
- •The number of distinct service lines
- •The number of distinct audiences
- •The technical complexity of your current site
- •The size of your current site
- •The availability of strong existing marketing and sales assets
Optimize and Grow
Ditch short-term thinking. Guide MKTG is your go-to partner to build, track, and fine-tune your marketing for better and better results.
Guide MKTG offers continuous support, implementation, and optimization for lasting results. An ongoing relationship keeps your marketing fresh, relevant, and effective, driving sustained engagement, higher conversions, and growth.
What we deliver
- •Content marketing
- •SEO
- •Digital & industry-publication ads
- •Social media
- •Sales-support content
- •Targeted campaigns
- •Hiring assistance
- •Print media
- •Graphic design
- •Visual identity
- •Naming
- •Marketing to expand into a new location
- •On-site VIP day
Investment
$5,500–$15,000/month
Billing
Year-long budget divided into 12 equal payments
Timeline
12+ months
Relationship
Ongoing retainer
Pricing Factors
- •The size of your in-house marketing team
- •How many deliverables we provide each month
- •The number of audiences, offers, and campaigns you need
- •Your ideal budget (we recommend allocating 5–8%)
- •How aggressive your goals and timelines are
How do we know if we might be a good fit?
You are exactly the type of client we can help if:
- You're a service-based brand
- Annual revenue is more than $2mm
- A line for “Marketing” exists in your budget (and you’re willing to put 4–7% of top-line revenue in it)
- Someone other than the owner/founder is responsible for marketing
- Your marketing manager is overworked or has limited experience
- You know that marketing makes you more money
- You are a good human
We’re not the right marketing company for you if:
- You don’t want to grow
- You only communicate through text messaging
- You want to try every new marketing trend
- Your dog doesn’t like you
- “Control” is your favorite word
Industries We Serve
We work with service businesses across many industries. Here are some of the verticals we know best.
Don’t make these mistakes!
Despite your best efforts, you may be wasting money or not using specific strategies proven to bring in leads.
Download your free guide.In less than 30 minutes, you can do a quick check of your marketing. We’ll tell you what to look for and how to improve it.
